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Monthly Archives: February 2013

As simple as possible but no simpler

Written on February 21, 2013 at 9:26 am, by

There’s a nice quotation attributed to Albert Einstein: “Make everything as simple as possible but no simpler”. When we set up the Simplification Centre a few years ago, I used this in a prospectus and wanted to check if he really said it. This soon showed the limits of Googling: the quote appeared many times  Continue Reading »